SpyFu
New RivalFlow AI

Improve Existing Content with AI

RivalFlow spots gaps in your existing SEO content and generates high-ranking content to fill them.

SEO Spy Tool Devoted To Delivering Better SEO

Spy on SEO competitors to help craft your plan

The comprehensive SEO data lets you study a competitor from all angles. This snapshot of their SEO strengths and weaknesses gives you ideas for further research.

Act like an SEO spy to make strategic choices for your campaign. Follow good practices and avoid their biggest mistakes.

SpyFu SEO Overview Page, for SEO research. Graphs of organic progress and keywords

Reveal hidden insights with this free SEO tool

  • See who is linking to your competitor’s content
  • Track their rank history to find growth and challenges
  • Find their competitors and keep them on your radar
  • See their latest keyword click gains and losses
SpyFu Organic Competitors Page. A graph comparing a domain to its SEO competition

Use this tool to find your competitor’s most compelling SEO insights. Put rankings into action. See where they are currently losing ground on keywords. Then, swoop in to pull that traffic into your site.

Or turn it around to view your site

Flip the tool on its head and spy on your site. Your keyword ranking (and how they are changing) can alert you to big opportunities.

Front-page keywords get the most attention, but you can make big moves with those about to break the top 10. Driving up keywords from page 2 is easier and more effective than nudging first-page ranks one notch.

Find them when you search your site in SpyFu, and make them a priority.

SpyFu SEO Overview Page, for SEO research. Graphs of organic progress and keywords
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Keywords

  • Keyword Universe
  • Groups
  • Labels

Outreach

  • Websites
  • Links
  • Contacts
History
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Unlimited Projects - Unlimited Insight

  • Save and organize keywords & links
  • Export custom keyword groups
  • Track and analyze backlinks
  • Access backlink contacts
  • Create unlimited projects
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